2011
Jan
27

The benefits of using a guest speaker

 by 

I have just returned from my first big conference of the year in which a guest speaker was used, I have heard this speaker a few times before so knew he was going to work with this audience and really benefit them.
Having been to many events where there have been guest speakers I have seen the full range of audience responses to a guest speaker.  Some can lift an audience to new heights of motivation and set them up for the rest of the day or week; others can completely miss the point of the event and send the audience off into never never land.
On the whole I like guest speakers, I think there are real benefits to using them, but get it wrong with a guest speaker it can have a serious impact on the audience for the remainder of the conference or even worse be the their lasting impression of the event.

Having a motivational talk can really help your employees, especially in these tough times. They can really boost the morale and create an overall feeling of job satisfaction. The one thing that I find all motivational speakers have is a positive outlook; they always look on the bright side of life and show you the silver lining. Even when the most awful or calamitous situations befall them – motivational speakers have an ability to show that by overcoming these obstacles it’s possible to make it through anything.  A good motivational speaker will always be a phenomenal story teller.

Guest speakers can work for several reasons, firstly they provide variety. Conferences can be lengthy occasions at the best of times and delegates easily become jaded with reliving the past year.  A guest speaker provides a revitalizing change of scenery and subject.  A guest speaker shouldn’t be used simply to fill; their message and delivery should always be relevant to your overall theme.

A guest speaker can deliver a wealth of information and education your delegates may not find within their daily working lives. You can be confident they will provide an expert opinion on their topic. Their expertise is power, they will be 100% clear on their subject matter and the audience will trust without hesitation the information they receive. This trust enables and promotes discussion within the workforce long after your delegates have returned to work.

In summary I think if you’ve got a great theme for your conference, a guest speaker that represents this theme and will support it with knowledge, stories and charisma will be a real benefit to your audience and will leave them with a lasting impression of the event that they will take forward into the next year.

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1
comment
  • 2011
    May
    10
    Randy Raulerson - www.funnymotivationalspeakers.com

    Howdy, I definitely apprecitate your insights on becoming a inspirational speaker. I read plenty of blogs in the business but, I’ve to say the majority are garbage. It is nice to see that your able to write something of value on this subject. As I’m sure you know there is loads of so referred to as inspirational speaker “experts” but, I really wish much more people today took this seriously simply because, becoming key note speakers truely does impact peoples lives and has a massive impact on how they feel. believe how somebody feels on the inside will be the most critical thing in life far more so than funds or fame.

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