The Fair Oak and Horton Heath Parish Council approached us to help them create an interactive wayfinding map to help provide residents and visitors with easy-to-access information on important points of interest in the local community.
We wanted to make the map visually engaging for both older and younger generations and so we created quirky illustrations to point out specific POI’s that local residents would recognize and visitors could spot as they explored the local areas. Accessibility was a key feature we considered throughout the making of the Parish Map; ensuring that the readability and colour combinations adhered to the Level AA of the Web Content Accessibility Guidelines (WCAG) 2.1 outlined in the www.gov.uk website.
We included interactive pop out windows to provide additional information for specific areas in the form of text, images, website links and video content to encourage users to explore further and find out more about the surrounding areas. We accompanied the interactive map with a printed version for people to download from the Fair Oak & Horton Heath website at their leisure and for the council to provide and supply printed maps where needed.